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Real vs Replica – The Wrong War

If you’re still murmuring, “But is it real?” – you’ve already missed the point.

3 min readMay 26, 2025
Photo by Casey Connell on Unsplash

Back at it.

After a brutally long writing drought – resurrected, of all things, by the curious glow of some well-finished steel on my wrist.

Let’s slice through the theatre.

If you’re still murmuring, “But is it real?” – you’ve already missed the point.

Wrong framework. Wrong question. Wrong goddamn reality.

A luxury watch isn’t real because you paid retail.

It’s real because it exists, ticks, shines, and speaks to the part of your soul that craves permanence in a disposable world.

And the truth?

A Clean Factory Daytona and the Rolex AD equivalent are functionally, aesthetically, and experientially indistinguishable – unless you’re a trained watchmaker, with a loupe, a lab, and some misplaced pride to protect.

So What’s the Difference?

Let’s be honest.

The only thing that separates the two isn’t the metal, or the movement, or the finish.

It’s access and branding.

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